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Psychology can help us form herd immunity against misinformation - marketing expert Dr Mike Lee
Marketing expert Dr Mike Lee has kept a ten-year watch on the anti-vaccination movement. In this illuminating talk, he explores how we could develop herd immunity against harmful misinformation. Video, Audio
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McHealth & childhood obesity
New research into childhood obesity and the contradiction of fast-food giants and pokie trusts getting involved with health education is throws a spotlight on the impact of marketing health to… Audio
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Happymeal turns 40 and blamed for childhood obesity
McDonald's happymeal is forty this year, but many believe there's little to celebrate. Marketing expert Dr Joya Kemper explains why it was a such success and it's legacy Audio
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Brighter Future? Obesity tips the scales on smoking
Audio 5 Jul 2017Increasingly strict controls on tobacco since National was elected have hastened a decline in New Zealand's smoking rates, but a lack of similar action on obesity has seen it overtake smoking as the… Video
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How much advertising are our kids exposed to?
New Zealand school children see a surprising amount of advertising at school, including fast food advertisements, and there should be national guidelines to limit what they're exposed to, researchers… Audio
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McDonald's marketing techniques
Audio 13 Jul 2010A USA consumer group is treatening to sue McDonalds over putting toys in its meals for children. Audio
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McDonald's marketing to children
Audio 12 Jul 2010University of Auckland Emeritus Professor of Public Health, Robert Beaglehole, and the Managing Director of McDonalds New Zealand, Mark Hawthorne, discuss McDonald's marketing campaigns targeted at… Audio
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Feature guest - Dr Susan Linn
Audio 12 Nov 2009Susan Linn is a co-founder of the US national coalition Campaign for a Commercial-Free Childhood, which has taken on Disney and McDonalds over their marketing to children. Disney recently offered… Audio
