Coastal Spring Lamb, a farmer owned Lamb marketing brand is hitting export markets full on.
In 2011 Whanganui farmers Richard and Suze Redmayne set up Coastal Spring Lamb. They, along with a group of other coastal, family based, sheep farmers produce lamb specifically for selling between October and January. The lambs are some of the first born in the country and business has been growing each year.
The original nine families have been joined by five more and since January last year, Coastal Spring Lamb has been exporting product to Vietnam. It's now added in Belgium, Singapore, Dubai and Thailand and has Hong Kong and Macau on the list. On the export scene, Coastal Spring Lamb is followed by Coastal Lamb for the remaining weeks of the year.