Matthew Yeomans: advising on communicating sustainability

Matthew Yeomans is the author of the annual Social Media Sustainability Index, which analyses how the world's biggest companies use social media to communicate how sustainable they are. He runs Sustainly, a media consultancy that advises companies and brands on how to communicate their sustainability in an authentic way. Matthew Yeomans is visiting New Zealand as the keynote speaker at Project NZ: Telling Good Stories, a conference organised by the Sustainable Business Network.