22 Jul 2008

Pie maker moves with the times

11:00 am on 22 July 2008

A Napier bakery has undergone some major changes in the past five years.

Goodtime Foods has been in business more than 80 years and now produces about 30,000 pies a day.

The company has been removing its pies from supermarket freezers and going into the school canteen business since obtaining a tick from the Heart Foundation for a new low-fat pie.

Managing director, Phil Pollet says 'Metro' pies - described as low sodium, low fat, zero-transfats and high fibre - are currently being sold in about 500 schools. He says the number is increasing all the time.

The pie has prompted interest in Britain and the United States. However Mr Pollet says says it's easier to produce them in the US than export them there.

As for the local market, he says moving to frozen pastries has helped the company tap into the catering market: sales have tripled since doing so.

New Zealand consumes 100 million pies per year.