5 Jun 2010

$38,000 penalty imposed on TV programme makers

6:58 am on 5 June 2010

The makers of the television programme Target have been ordered to pay more than $38,000 for incorrectly claiming that food from an Auckland cafe contained faecal bacteria.

In June last year, the TV3 progamme reported that a chicken sandwich from Cafe Cezanne, in Ponsonby, had tested positive for faecal coliforms.

The cafe owners complained to the Broadcasting Standards Authority (BSA) after Target had admitted a mistake had been made but had failed to clear the cafe's name in a broadcast apology.

The BSA found that the cafe's reputation and business had been harmed significantly, imposed a fine of $10,000 and also ordered TV3 to pay the cafe's full legal costs of more than $28,000.