13 Jan 2011

Whakatane to capitalise on sunniest centre title

6:48 am on 13 January 2011

Whakatane plans to capitalise on its title of sunniest location in New Zealand.

The town has pipped Nelson and Blenheim, with just over 2500 hours of sunshine last year.

Mayor Tony Bonne says the accolade will help boost tourism.

He says an economic development agency that covers the eastern Bay of Plenty is already brainstorming marketing ideas.