Rotorua police are trying to find a 13-year-old boy missing for more than a month and believe he is at risk of harm.
TJ Biddle Bockman was last seen on State Highway 38 at Murupara on 11 January.
Police are concerned for his safety and wellbeing and have carried out extensive inquiries since he went missing.
However, they say those lines have now been exhausted and they need help from the public.
TJ Biddle Bockman is described as Maori, is about 162 centimetres tall and of average build.
Police believe he may still be in the Rotorua area.