30 Aug 2011

Sealord takes legal advice over Greenpeace claims

9:22 am on 30 August 2011

Fishing company Sealord says it is taking legal advice over Greenpeace's latest campaign which claims the seafood giant is fishing unsustainably.

Greenpeace on Monday targeted Aucklanders with banners and posters accusing the company of poor fishing practices that endanger fish species.

Sealord marketing general manager David Welsh says the Greenpeace campaign uses exaggerated, misleading and extreme claims.

Mr Welsh says Sealord tuna is sourced only from places which are not over fished, and the company takes extensive action to ensure their catch is in fact sustainable.