Thousands of revellers are pouring into Gisborne ahead of the annual Rhythm and Vine festival which begins on Thursday.
It's expected 25,000 people will attend this year.
Four campsites on Gisborne's beachfront are expected to attract 15,000 people, and another 5000 are expected just outside the city at Waiohika Estate, where the festival is held.
Senior Sergeant Maui Aben says there has been a steady stream of arrivals and there haven't been any incidents so far.
He says people need to look after their friends over the New Year's period and remember the police are there to keep everyone safe.