The Prince of Wales, as patron of the international Campaign for Wool, will be visiting a special wool show case in Auckland on Monday.
The Shear Brilliance display will feature more than 50 exhibits showing innovative uses of New Zealand wool ranging from furniture and furnishings to art works, designer bags and jewellery, and a seed mat for propagating plants.
There will also be displays from champion shearer John Kirkpatrick and the Fire Service will demonstrate the fire resistant qualities of wool.
Prince Charles, who launched the Campaign for Wool in 2010, is in New Zealand for a six-day visit with his wife Camilla, the Duchess of Cornwall, as part of the Queen's Diamond Jubilee tour.
The campaign's New Zealand chairman Stephen Fookes says Prince Charles is the perfect patron for the initiative which aims to boost the awareness and demand for wool worldwide.
Mr Fookes says Charles has committed to it on a long-term basis and other members of the royal family are coming on board, including the Prince Edward's wife Sophie, the Countess of Wessex, who recently was announced as an ambassador for wool.
Mr Fookes says it is about getting long-term stability of pricing. He says much of the campaign has been focused on educating school children about wool - even though they probably will not be making decisions about purchasing for another 10 years.
Prince Charles also visited a sheep farm in Tasmania last week and a Campaign for Wool display in Sydney.