Turners Growers is spreading an independently-developed new kiwifruit varieties into northern hemisphere markets.
The first shipment of its ENZA red-fleshed kiwifruit has arrived in Taiwan.
And it's introducing a new large variety of green kiwifruit, grown in Greece, into Europe this year.
Turners Growers is challenging kiwifruit industry regulations that prevent it from growing its new varieties in this country for export.
The company is supplying export markets with fruit grown off-shore.