An advisor at the Human Rights Commission predicts Samoan language week will one day lead to government funding education centres similar to Kura Kaupapa.
The annual awareness campaign is being celebrated in schools, homes and workplaces - leading up to the 50th anniversary of Samoa's independence on Friday.
The creation of the promotional week, which started in 2007, was partly inspired by Maori language week.
At present the Ministry of Education provides funding to Samoan early childhood language centres, however, if primary schools want to run bilingual classes they have to find their own funding.
The Human Rights Commission's principal race relations advisor Sam Sefuiva says if the Samoan language receives government funds there will be one primary obstacle to overcome.
He says the challenge would be a similar problem faced by kura, which is to find qualified teachers to run classes.