RNZ audiences
Live Radio Listening August - October 2023
In a typical week 634,800 New Zealanders aged 10+ listen to RNZ National, and RNZ Concert (648,700 in the last GfK survey).
RNZ National’s audience 10+ is 532,200 in a typical week (532,400 in the last survey).
In a typical week 174,800 New Zealanders aged 10+ listen to RNZ Concert (192,000 in the last survey).
The total share across RNZ National and Concert is 12.6%.
The number of listeners to all radio across Aotearoa is 3,642,600 from the previous survey of 3,661,800.
Definitions: - Cumulative audience is the number of different listeners to a station over a week.
*Station share is the percentage of all radio listening that is done to a station over a week; it takes into account the number of people listening and how long they listen. (Station shares cannot be compared with Total NZ - Commercial Survey results, as the commercial share figures are based on commercial radio stations only, whereas the shares reported here are based on listening to all radio stations.)
Source: GfK Radio Audience Measurements, All Radio Stations, Total New Zealand - RNZ - Survey 3/2023, All 10+, Mon-Sun 12mn-12mn, Cume and Share %.
Online Audiences
Website traffic hit a 12-month high in October 2023 with 973,000 unique users, according to Nielsen figures.
The RNZ app remains popular. There were more than 470,000 users of the RNZ mobile app between August and October 2023 (source: GA4). There was also an increase in the number of users per month from August (158,000) to October (161,000).
RNZ audio content was streamed approximately 426,000 times on rnz.co.nz between August and October 2023 (source: GA4).
2023 PANZ Book Design Awards
- The RNZ Cookbook was released in November 2022 and has been named a finalist in two categories - Best Cookbook and Best Typography. The winners will be announced in a ceremony on 21 September.
- Best original podcast – ongoing/episodic - The Detail (Joint winner with Between Two Beers) Newsroom and RNZ.
- Le Mana Pacific Award - Lydia Lewis
- Best reporting – environment - Farah Hancock
- Feature Writer of the Year (short-form) - Guyon Espiner
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Statement of Performance
Please refer to our Annual Report 2022/2023 for our Statement of Performance for the year ended 30 June 2023.
Trust in News Report
RNZ is proud to be the most trusted national media organisation in New Zealand. Two independent reports* highlight the value of RNZ as an independent, non-commercial media organisation.
In a time when trust in media is trending down, these results are a reminder of the importance of strong, independent public media.
* Myllylahti, M. & Treadwell, G. (2024). Trust in news in Aotearoa New Zealand 2024. AUT research centre for Journalism, Media and Democracy (JMAD). Value Indices (2023) Kantar Public commissioned by RNZ.
Here is the Trust in News in New Zealand 2024 report.
Frequently Asked Questions (FAQ)
Why does RNZ carry out research?
It is important for RNZ to know how many people are using its services and how well they think RNZ performs against its Charter.
RNZ is a tax-payer funded public service broadcaster established under the Radio New Zealand Act. RNZ’s Charter clearly defines the objectives to be achieved and services to be provided by the broadcaster. For example the Charter requires RNZ to commission research among a representative selection of the general public. Each year radio surveys are carried out among New Zealanders.
How are the radio surveys conducted?
In 2016 RNZ and the commercial stations came together to use one system for radio measurement in New Zealand. The Radio Broadcasters Association (RBA) has commissioned the research company GfK to run radio audience measurements in New Zealand from 2016 for five years.
The surveys run for much of the year, and the people surveyed reflect the population distribution based on the latest Statistics New Zealand information.
Results are at various levels, for example Total New Zealand for nationwide coverage, as well as results for the three main metropolitan cities.
Respondents complete a Radio Diary (hard copy or online) in which they record their radio listening in any given quarter hour over the period of a week. They are also asked demographic questions and other questions about their media habits.
Much of the resulting information appears in Radio New Zealand’s Annual Report.