The Alliance Group says the Indian market provides the group with a potentially lucrative export market.
Management from the meat company have just been visiting the country to get a better idea of the market and trading opportunities for the company's Pure South lamb.
The company says it will be aiming its product at the five-star food service market in top hotels and restaurants.
The company says while the Free Trade Agreement with India is yet to be finalised, and a move into the market would take time, it believes the rising middle-class in the emerging nation would be lucrative.
Marketing manager for sheep meat, John Rabbitt, says that New Zealand produce is associated with quality in India.
