8 Jun 2017

New Māori All Blacks jersey revealed

8:28 pm on 8 June 2017

The Māori All Blacks will have a fresh look when they take to the field to battle the British and Irish Lions in Rotorua.

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Adidas has unveiled the new jersey design for the Māori All Blacks. Photo: Supplied / Adidas

Adidas has released a special edition Māori All Blacks jersey just in time for their game on 17 June.

The new jersey incorporates traditional Māori koru patterns and a four-eyed head of a taiaha, or traditional weapon.

New Zealand Rugby kaumātua Luke Crawford helped design the jersey and said it was fit for a warrior.

"With four eyes looking in all directions, the taiaha offers spiritual protection to the players, providing a watchful eye over the wearer at all times," he said.

Renowned Māori artist Dave Burke said every aspect of the design has been carefully thought through.

"It connects the wearer to the spiritual realm, reminding them that they are not walking alone."

Māori All Blacks coach Colin Cooper said honouring Māori culture was of high importance to the team.

"We are looking forward to bringing this whānau together over the week to prepare and present ourselves proudly."

Mr Crawford said the Māori All Blacks team would wear the new jersey with pride.