Behavioural Economics
Ethically influencing the world around us: Dr Zoe Chance
29 May 2022
In her new science-based book, Influence Is Your Superpower: How to Get What You Want Without Compromising Who You Are, Dr Zoe Chance explains the new rules of persuasion and the science of… Audio
Having a best friend is worth over $150,000 in extra income
24 Nov 2019
We all know that people with good social interactions are happier with their lives, but what if you could put a monetary value on having a best friend? Well, that's exactly what research author and… Audio
Richard Thaler: the nudge economist
25 Mar 2018
American economist Professor Richard Thaler won the 2017 Nobel prize for his contributions to behavioural economics. By applying insights from psychological research, Thaler helps us understand… Audio