The drop in the value of the US dollar against the euro is likely to benefit Fiji's tourism industry.
With Americans reviewing their travel plans to Europe, Air Pacific's marketing co-ordinator in Los Angeles, Barbara Gaston says the South Pacific, especially Fiji, is still affordable to US travellers.
While the US dollar has declined by 25 per cent against the Euro in two years, it still buys $1.68 in Fiji currency.
The Fiji Times quotes Ms Gaston as saying Fiji offers pricing for most budgets and a variety of activities for families, students, honeymooners and those seeking adventure, cultural experiences and diving.
As well, Fiji is seen as a relatively safe destination compared to some others.