Pubs and clubs in southwest England are taking a new approach to keeping noisy patrons quiet on their way out after drinking hours.
They plan to hand out lollipops from next week as a way to reduce noise when their customers head home.
The promotion is the idea of the West Dorset District Council, which covers an area of southern England along the English Channel.
The council has given lollipops to pubs and clubs as part of a weeklong anti-noise campaign that starts on Monday, the council's Environmental Health Team Leader Graham Duggan said.
"We would rather that revelers leaving pubs and clubs suck on a lollipop than make unnecessary noise which cause complaints," Mr Duggan said.
"We hope that people enjoy the treat and remember the message."
Rick Green, landlord of The Sydney Arms pub in Dorchester, said pub owners came up with the idea together with the council.
"Lollipops are also a good gimmick to make people remember to be quiet on their way home," he said.
The council said they have had frequent complaints about the noise people make late at night when they leave pubs and clubs.