How to Dad - Jordan Watson Photo: supplied
His instructional videos, called How to Dad, have become viral hits.
Jordan Watson's brand of parenting advice has now lead to a book deal, funding for a web series, and international media attention.
While he has amusing suggestions for daily life with a baby, such as handing your baby to strangers on a plane when it needs a nappy change, or barricading yourself in your room if you have a hangover, he's also become a role model for his celebration of the role of hands-on Dad.
