Fairfax Media says it plans to raise almost $530 million through an initial public offer of the internet auction company, TradeMe.
It will sell up to 34% of TradeMe, with 134.6 million shares offered at $2.70 each.
The offer will be underwritten by UBS.
Fairfax Media says more information will be made available when a combined investment statement and prospectus is registered on Wednesday and Thursday.