It's been called for, for some time and now it seems more Queenstown businesses are listening - buying up or altering properties to house the staff they need to run their businesses.
Just last week 70 people took part in a lakefront protest highlighting the number of people forced to live in their cars or tents.
It's forcing action with the local chamber of commerce running information sessions to help businesses buy, lease and manage staff housing.
Tess Brunton reports.
